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Stories, videos and products about mavin's on Escape.
10 November 2026, 13:00 WAT
While we have seen numerous artist-led record labels collapse under the weight of the founder's ego, the producer ego is far less destructive. That dynamic allowed Jazzy to build a foundation of mutual respect with acts like Rema and Ayra Starr. He trusts their ideas even when he does not fully understand them. It is never a "I am Don Jazzy and whatever I say is final" environment. If it were, Mavin's would have spent the last few years trying to force Rema to endlessly clone the formula of "Calm Down.